Date:2020-07-18 Click：
Name: Lv Weihua
Title: Associate Professor
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Email:
1. Introduction
Basic Information:
Lv Weihua, male, was born in July 1974 and is a native of Suichuan County, Jiangxi Province. He obtained a PhD in Economics from Jiangxi University of Finance and Economics and now works as an associate professor and master supervisor at the School of Physical Education, Jiangxi University of Finance and Economics.
Research Directions: Sports Economy and Management, Football Teaching and Training
Work Experience:
July 1996-December 2001, Nanchang Forestry School
January 2002-Present, Jiangxi University of Finance and Economics
2. Teaching Experience
Courses Taught:
Sports Economics
Sports Financial Management
Sports Public Relations
Sports Marketing
Mass Sports
Introduction to Sports
Consumer Economics
Sports Public Relations: Managing Organizational Communication
Football
Honors:
Gold Medal Teacher of 2018, JUFE
Excellent Faculty of 2006 and 2018, the School of Physical Education of JUFE
3. Research Achievements
Projects Hosted:
1. Theoretical and Practical Research on the ‘Curriculum’ of Futsal in Colleges and Universities, Educational Reform Project of the Education Department of Jiangxi Province, June 2009 (establishment)-December 2012 (conclusion).
2. Study on the Development Performance and Countermeasures of Competitive Sports in the National Games of China, (2018) Project for Jiangxi Social Science during the Period of the Thirteenth Five-Year Plan, July 2018(establishment)-December 2020 (conclusion).
Projects Participated:
1. Research on Public-Private Cooperation of Large-scale Stadiums in China from the Perspective of Contractual Governance, General Project of the National Social Science Foundation, June 2014 (establishment)-December 2017 (conclusion).
2. Research on the De-industrialization of Developed Countries and the Path Choice of China's Industrial Development, General Project of the National Social Science Foundation, June 2009 (establishment)-December 2016 (conclusion).
3. Research on Financing Risks and Fiscal Strategies of Large-scale Sports Facilities PPP Project in China, General Project of the National Social Science Foundation, June 2017 (establishment)-December 2020 (conclusion).
Papers:
1. Lv Weihua, Research on the Definition of Human Capital Ownership of Athletes, Jiangxi Social Sciences, 2016 (4).
2. Lv Weihua: Review and Prospect of Virtual Enterprise Research, Scientific Management Research, No. 5, 2014.
3. Lv Weihua: Analysis of Leisure Sports Market Behavior from the Perspective of Economics, Master, No. 3, 2011.
4. Lv Weihua: Enlightenment of the Success of the College Football Team's Access to the First League on the Reform of the Football System, Journal of the Academy of Military Physical Education, No. 3,2007.
5. Lv Weihua and others: Analysis of Strengthening Safety Consciousness and Improving Self-protection Ability, Journal of Wuhan Institute of Physical Education, No. 5, 2002.
Books Published:
1. Analysis of the Efficiency of China's Competitive Sports and Its Influencing Factors-Based on DEA Analysis, Beijing Publishing Group, Beijing Publishing House, 2018.
2. College Physical Education, People's Sports Press.
3. People-oriented Theory and Practice of College Public Sports, Northeast Normal University Press.
4. New College Physical Education and Health, Northeast Normal University Press.
5. College Physical Education and Healthy Life, Science Press.
Jiangxi University of Finance and Economics
Contact us: Office of International Cooperation and Exchange(OICE)
Address: No.168, East Shuanggang Road, Nanchang, Jiangxi Province, PR. China 330013