Fei Xianzheng from Zhongnan University of Economics and Law Gave Lecture at JUFE

On the morning of May 17th, Professor Fei Xianzheng from the School of Business Administration of Zhongnan University of Economics and Law was invited to the School of Business Administration of JUFE to give a lecture entitled Consumer Behavior Research in the Era of Mobile Internet. More than 30 teachers and students from the School attended the lecture, which was presided over by Chen Feilong, deputy dean of the School.

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[Extended reading]

Professor Fei Xianzheng, Vice Dean of the School of Business Administration at Zhongnan University of Economics and Law, Ph.D. Supervisor, vice president of the Marketing Research Association of Chinese Higher Education Institutions, editorial board member of Journal of Marketing Science, anonymous reviewer of journals including Management World, Management Review of Nankai University, and Journal of Marketing Science, communications evaluation expert of the National Natural Science Foundation of China, and responsible person for the national first-class major of marketing, has published several academic papers in journals such as Journal of Consumer Psychology, Management World, and Journal of Marketing Science and presided over 3 projects of the National Natural Science Foundation of China, as well as research projects such as the Humanities and Social Sciences Project of the Ministry of Education, the General Project of the Chinese Postdoctoral Science Foundation, and the Scientific Research Startup Fund for Returned Overseas Chinese Scholars by the Ministry of Education.